Export Strategy

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Why Traditional Export Methods Fail Without Digital Marketing in the JCB Industry

For decades, JCB aftermarket parts manufacturers relied on traditional export methods—trade fairs, agents, cold emails, and word-of-mouth—to reach international buyers. While these approaches once worked, the global buying process has fundamentally changed. Today’s international buyers are digital-first. They research suppliers online, compare options across countries, and shortlist vendors before ever sending an inquiry. In this […]

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Top Mistakes JCB Aftermarket Parts Manufacturers Make When Entering Global Markets

Entering global markets is a natural growth step for JCB aftermarket parts manufacturers. Demand for cost-effective alternatives to OEM parts is rising across Africa, the Middle East, Southeast Asia, Latin America, and parts of Europe. Yet, despite strong manufacturing capability and competitive pricing, many manufacturers fail to succeed internationally. The reason is rarely product alone.

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